Friday, 16 November 2012

Ident Research analysis.

Stle is very random but is centered around the bear on the tractor.
There is animation because it would be harder to do this in real life, more laid back.
The ident starts as a quite barn but explodes into fames and liquid purple, this purple stands out beause it is important to show their identity. The ident is very short, only twenty seconds, so its straught to the point and finshes before it gets to confusing. It appeals because its laid back.
The concept of this ident is again randomness but all of it centered around the colour purple. The bear again is a main part of the ident. The main colour is purple and it is leaking from the fridge and the windows. Again this ident is only twenty seconds long. It appeals because it is in animation format and is very laid back which suits the target audiance. it ends with a large e4 symbol created by different aspects of the ident.
Again all of these e4 idents are very similar. Randomness, the wash of pruple and the bear are all main parts, so it does not alienate the audiance. The colour is again pruple. The bear allways finds himself in the middle of this. E4 is again created from the randomness out of popcorn. It hits the target audiance well to because these are all things young people do. They go to the hairdressers which is featured in this ident, they go the the beacha dn tehy eat popcorn so its relatable.

This CBBC ident works well. The colour is all green which is usually associated with laid back calmness which would apply to kids coming home from shcool. The use of colour (black, white and green) makes the CBBC logo stand out and makes the company noticable. The ident is around twelve seconds long. Each character is shown in the format of actors that appear in CBBC shows and speedy cars (all things kids like) this is why it is relatable.

BBC has different target audiances for different parts of the day. during early morning it is aimed at kids who want to watch cartoons, this washes out into the early afternoon then BBC begin to broadcast other shows made for older audiances. They would not this ident early on as it is more sophisticated and more made for adults. the use of the colour red on the monks and reflected in the calm water clearly advertises that the audiance is wathcing the BBC, the use of sophistication gives the viewer an idea about their corporate identity. The music is calm and foriegn to add a realistic feel to the ident.


























1 comment:

  1. PASS:
    For MERIT:
    Discuss how each channel shows their corporate identity through the use of their idents. Is this research or your 'Ident Analysis'?

    ReplyDelete